.

Tuesday, May 26, 2020

Social Media Argumentative Essay Topics - To Make Your Essay Ponderous!

Social Media Argumentative Essay Topics - To Make Your Essay Ponderous!One of the most important parts of creating a great argumentative essay is to focus on social media topic ideas. You should start with what you would like to discuss in your writing, then you can use your imagination to think of interesting ways to present these ideas to the rest of the world.The internet has revolutionized communications. You have an incredible tool with which to spread your ideas and your thoughts to the rest of the world. How will you use this power to your advantage? Well, you should explore how you can share ideas and information to the world using the internet.The first thing that you need to consider when using the internet is to use it in a positive way. There are millions of people who use the internet for business purposes. It is up to you to use this internet to your advantage by getting to your audience and delivering your message in a positive way. This means that if you make a positi ve statement and you present it in an interesting manner you can easily persuade your audience to buy your product or service.Of course, you must consider your audience before you start your writing campaign. Once you do this, you can be sure that your campaign will be a success.Your target audience will be the people who will be able to buy your product or service. So it is important for you to know who you are trying to reach and what your goals are. This will help you decide how you are going to make your campaigns successful.Once you know who your target audience is, you can start brainstorming ideas on how you are going to reach them. You may try talking to friends and family, or you may also consider making use of social media in a professional way. This will help you communicate your ideas and knowledge effectively.Internet and social media are amazing tools for communicating your ideas and facts. Use this to your advantage by effectively communicating to your audience.

Sunday, May 17, 2020

Shutter Island Film Analysis - 1435 Words

The following is written to examine a connection made between the varying texts using manipulation and how it impacts the audience’s perception of reality. The texts I will include which are evident of manipulation are Shutter Island a visual thriller directed by Martin Scorsese, Inception a visual action, adventure conducted by Christopher Nolan, Twelfth Night written by William Shakespeare, and Tell-Tale Heart produced by Edgar Allan Poe. I decided to choose texts that are recognized for their brilliance. Both visual and written texts are contrasted in relation to time, the visual texts are of modern era whereas the written texts are of a previous generation. Manipulation is defined as influencing an idea and can have†¦show more content†¦Towards the final scenes of the film, Daniels becomes increasingly aware of the impact he has made on his society, hence the title ‘Shutter Island//Shot-her Island’. Daniels realizes his guilt through the way the characters have helped him to discover who he really is, Daniels is able to sum it up to the audience through the dialogue â€Å"Which would be worse: To live as a monster, or to die as a good man?† The audience is able to understand that Daniels has accepted his reality, making him the ‘good man’. A common theme today is not accepting reality or being in denial, this is due to the way denying the reality of something enables the body to cope (bodies defence mechanism1). The character of Daniels helps to influence today’s society by showing us that accepting the reality we create is better than to regret or deny it. Thus, changing the way, we perc eive reality. In the film Inception , Nolan influences the audience to connect to the character of Dominic Cobb. Like ‘Shutter Island’ the character (Cobb) in this film is also revolved around. Nolan uses a theme evident in today’s society, the perception of reality to develop and connect the portrayal of Cobb and connect the audience. In terms of Cobb, this theme can be translated to his internal conflict of dreams versus reality. Nolan inflects an emotional connection to Cobb and the audience through this internal conflict. AShow MoreRelatedShutter Island : Film Analysis Essay1721 Words   |  7 PagesThis is a film analysis of Shutter Island. Shutter Island is a 2010 film directed by Martin Scorsese. Starring Leonardo DiCaprio and Mark Ruffalo, this film is 138 minutes of psychological thrills and horror. Shutter Island covers the field of psychopathology. More specifically, it covers psychotic disorders, dissociative disorders, and treatment. Shutter Island is set in 1954 on Shutter Island, Massachusetts at the Ashecliffe Hospital for the criminally insane. The opening scene of the film is U.SRead MoreFilm Analysis Of Martin Scorsese And Conselkes Shutter Island1846 Words   |  8 PagesVerbinski share a similar telling of mental illness, and the hospitals the patients confined in Scorseses direction of sound, cinematography, and editing in his film Shutter Island is drastically different from verbinskisA Cure for Wellness. When it comes to sound both film’s carry a singular theme song that plays out across duration of each films run time. However, Scorsese manages to make his leading song more impactful. Using Gustav Mahler, a composer whose music is not something that a general audienceRead MoreAnalysis of Shutter Island Essay844 Words   |  4 PagesAnalysis of Shutter Island Analysis of Shutter Island Kenneth E. Wiley Sr. Core Assessment Paper-Abnormal Psychology –PS 401 March 3, 2011 Abstract Shutter Island is a film depicting several of the many facets of Abnormal Psychology as defined and studied over the course of this term. Several of the concepts discussed in our lectures and demonstrated during our classroom time were evident and vividly depicted in the film including personality disorders past and present; stress and anxietyRead MoreAnalysis Of The 2010 Suspenseful Thriller Shutter Island1499 Words   |  6 PagesZubair Khan DHD 102 Film Analysis- Shutter Island 12/03/2015 My concluding interpretation of the 2010 suspenseful thriller Shutter Island resulted with a lucid Teddy choosing to â€Å"die as a good man â€Å" rather than living as a monster who has to wake up every morning with regret for murdering his wife. It is apparent that Teddy was going to get lobotomized at the lighthouse by his own will. Lobotomy in the description given in the film is to cut into the brain to reduce aggressive behavior and ultimatelyRead MoreThe Exploration Of Feminist Theory Essay1536 Words   |  7 Pagesexploration of feminist theory developed by Mary Wollstonecraft in the 1790’s. The traditional interpretation of this theory is based on the common ideology of feminism within the Communication world. Illustrating gender inequality the feminist theory analysis into the social fields of politics, business, media platforms, and social normalities. Research traditions include socio-psychology and semiotics due to the cause and effect relationships that help create social standards while also the symbolicRead MoreShutter Island Essay.1960 Words   |  8 PagesShutter Island Essay. Im going to write an essay about a film named Shutter Island which was taken from Dennis Lehanes 2003 novel which is also called Shutter Island, the film its self was directed by Martin Scorsese in 2010. In my essay I plan to write about how important the genre and the characters is to the film and how the film makers use it to create a successful film. To give you a brief of the film I am going to use Gustav Freytag’s five part analysis, exposition; two U.S. MarshalsRead MoreThe Characters Of Dissociative Disorders In The Movie Shutter Island1173 Words   |  5 Pagescaused by trauma (book). By examining Leonardo DiCaprio’s characters in the movie Shutter Island, directed by Martin Scorsese, a viewer can see post-traumatic stress brought on his Dissociative Identity Disorder. Teddy Daniels, also known as Andrew Laeddis suffers from posttraumatic stress disorder as he produces symptoms in all three categories for PTSD: flashbacks, avoidance, and hypervigilance. To begin this analysis, it is important to offer a synopsis of the movie. The main character, Teddy DanielsRead MoreExamples of Jung’s Analytical Archetype Theory in the Film Shutter Island2017 Words   |  8 PagesMartin Scorsese directed the movie Shutter Island, starring Leonardo DiCaprio, that came out on February 19, 2010. The movie portrays many different examples of critical theory. Having watched the movie before my analysis, when I heard of Jung’s Analytical Archetype theory I linked it with this movie almost immediately. Carl Jung, a Swiss psychiatrist, developed the idea that all archetypes are universal images that come from the collective unconscious and are almost instinctive to us all. Jung’s

Saturday, May 16, 2020

A Western Hero in Shane Essay - 838 Words

A Western Hero in Shane The western genre plays an important part in the mythologising of American history. The way the western genre and particularly the western hero are put across in such films as Shane, are most likely not how real life in the 1880s was. In Shane the hero arrived on horseback, he was confident, handsome and managed to charm the female character, Marion, almost immediately. Typically, throughout the film the mysterious gunslinger was wearing a cowboy hat and a holster around his waist. His clean-cut, masculine looks give an initial impression that Shane was to be the protagonist of the story. In reality, 1880s men were likely to be sexist or cruel, however this is not†¦show more content†¦The next shot is from long distance showing him riding across the plain. The distance of which the shot is taken suggests his isolation and also gives the impression that he has been travelling for a long time, and equally, has a long way yet to go. Also a distant shot, we see the figure riding along side the lake facing the familys house. In the foreground is a Deer whose antlers frame the figure perfectly. The shot looks almost picturesque as Joey watches Shane through the Deers antlers. Shane arrives at the familys log cabin, still on horseback; he talks with the family. The shot is a close up of Shane, however the difference in levels appears to give Shane authority over them, which is how he is perceived throughout the film. He smiles at Joey and compliments him on his attentiveness, You were watching me down the trail quite a spell, werent ya?...Yknowà ¢Ã¢â€š ¬Ã‚ ¦I like a man who watches things going on around, means hell make his mark someday. This is the moment we first recognise that Shane has an able way with children and from here he builds a good friendship with Joey. Similar to the last, the next is a low angle shot looking up at Shane, giving him the higher status in this scene. This time attention is drawn to the clouds behind, which makes him appear almostShow MoreRelatedEssay on Heroes in Western Film1555 Words   |  7 PagesHeroes in Western Film In the genre of western films, the hero plays a key role. Humanity portrays civilization overcoming the hostile country (Miller 66). In many films the American civil war is over, and people have turned their attention to more constructive pursuits. Battling nature to progress Americas future, rather than each other. In between this wild country, fraught with danger and corruption lies the role of the hero. A hero is an individual with exceptional skills and through hisRead MoreFilm Review: Shane995 Words   |  4 PagesGeorge Stevens 1953 film Shane is notable for a number of reasons, from its grand cinematography to its ambiguous ending, but perhaps the most striking thing about the film is its treatment of violence. In particular, the film uses the story of the mysterious gunfighter Shane to chart the gradual irrelevance of this kind of violence in the aftermath of the Civil War, and in some ways one can imagine that the film itself is attempting to recover from the violence of Wo rld War II. By examining someRead MoreYou Will Meet a Stranger588 Words   |  2 PagesIn the beginning, we meet a stranger, wearing buckskin leather and caring a revolver, by the name of Shane. He rides into a valley that hasn’t yet been fully settled, a short time after the Homestead Act was set into play after 1861. This gives us a first look at our professional hero, no matter what his history, hes apparently skilled in all aspects shown in t he movie. Somehow, he is brought into a dispute between the homesteaders and a ruthless cattle baron by the name of Rufus, who wants toRead More Science Fiction, Melodrama and Western Intersect in David Lynch’s Dune2925 Words   |  12 PagesScience Fiction, Melodrama and Western Intersect in David Lynch’s Dune A genre is a grouping of works, in this context a grouping of films, that are somehow similar or related in content or style. Genres are not strictly uniform over a period of time and do allow for growth and adaptation of their definitive characteristics. As the film industry has developed through the past century, various genres of films have emerged and are still evolving. Aspects of genres have been redefined and intermingledRead MoreThe Western Genre: An Analysis of its History and Rise and Fall as a Genre1403 Words   |  6 Pages The Classic Western genre is dead. Western films created now are not considered Classic Western, but are instead categorized in the Post-Western form. This happened because the overuse of filmic codes in the Western genre eventually led to predictability in the films. These â€Å"genre film cycles† occur because of the overuse of predictability. Film cycles are when a genre and its conventions become overused to the point of death to that specific genre. For example, if the film The Good, The Bad, andRead MoreThe American Old West: Myth Versus Reality2901 Words   |  12 PagesRay Miss Dae Selcer ELA III 22 December, 2011 The American Old West: Myth versus Reality Western, a genre of short stories that are set in the American west, primarily in the late of the 19th century (â€Å"Western† 598), and still being told until today by films, televisions, radio, and other art works. The major of moving to the west was because of the Homestead Act, 1862 (â€Å"U.S. Statues at Large† 392) which would give lands to people who stayed there for five years. This lead toRead MoreAnalysis Of The Poem Django Unchained 1313 Words   |  6 Pages and immigrants of varying origins. As such, modern westerns have chosen this aspect as a point of subversions with examples such as Blazing Saddles (1974), Django Unchained (2012), and The Magnificent Seven (2016). Blazing Saddles serves as a merging of the Ranch and Marshal narratives and is ostensibly meant to shed light on the absurdity of racism but also manages to provide a scathing critique of a common archetype of the Classical Western: the Rancher. â€Å"These are people of the land,â₠¬  says GeneRead MoreEssay on Western Movies Since 19602820 Words   |  12 Pagesnumber of quality Westerns being made . . . and since there seems to be a ten-year cycle in Western movie making, Id say well see more in about 1982.quot; 1 In 1982 only two Westerns were released, and neither was exactly a major success. Barbarosa, starring Willie Nelson, drew some respectable reviews–and some very damaging ones–but nobody went to see the film. The Ballad of Gregorio Cortez appeared first on PBS television, then later went into general release. Today the Western seems to be deaderRead MoreThe Wild West Of America2178 Words   |  9 Pageshistory and then in popular culture. Where it turns into music, dance, movies, tv shows, and cultures. For two centuries the Wild West was molded into the american’s culture that transpire in popular entertainment. David â€Å"Davy† Crockett the american folk hero, frontiersman, soldier, and politician, or what he is popular known as â€Å"King of the Wild Frontier†. Crockett’s legendary stories was told all over, from his legendary coonskin cap, his talent of shooting his trusty rifle at 40 yards and splittingRead MoreSurviving The Wars : Binary Disintegrations Of Homosociality And Homosexuality3237 Words   |  13 Pages(Goldie 135). By undermining masculine roles, Taffler threatens the implicit objective of the Great War: an exercise of patriarchal power through national dominance, one that is inherently male. Robert â€Å"seems †¦ confused by the ever reversing roles of hero/enemy, top/bottom, passive/active, viewer/viewed, penetrated/penetrator, feminine/masculine†, that defy traditional notions of dominant military homosociality (Rhodes 42). Thus, homosexuality is marked as perverse, the â€Å"other†, that destroys masculinity

Wednesday, May 6, 2020

United States Involvement in Vietnam Essay - 1302 Words

United States Involvement in Vietnam The end of World War Two was the beginning of Americas worries about Communism. They feared that it would spread throughout the countries of the world. Because of this President Truman made the Truman Doctrine. This said that America would help any nation threatened by Communism. He said that he would lead containment in the spread of Communism and the Soviet Unions expansion. The doctrine came from the USA believing that Eastern Europe was forced into Communism by the Soviet Union. Therefore America saw it as their duty to help and protect the other countries, which could be in the threat of Communism. The Marshall Plan accompanied the Truman†¦show more content†¦The Vietnamese had not liked living under foreign rule. They are Nationalists and their communist party leader had formed the Vietminh, so called after his name Ho Chi Minh. They later became known to the world as the Vietcong. In 1945 the war ended and with Japan being weaker now the French influence returned to Vietnam. We now see the United States first bit of involvement with Vietnam, where the USA sent money and supplies to boost the economy in France. They did not, however, help in any other way as they thought Frances presence would be enough to stop the spread of Communism. The Vietminh didnt like having the French influences back again and Guerrilla warfare was used against the French. Guerrilla warfare is like general jungle warfare, however the Vietminh dressed as peasants to disguise themselves and used their local knowledge to make it difficult to detect attacks in the jungle. In 1954, the battle of Dien Bien Phu took place and the Vietminh achieved a great victory over the French, so the French decided to leave Vietnam. Until now the USA had only provided money and equipment to France to help with the Vietnam problem. The USA backed up a Geneva Conference, which took place. This said that Vietnam be divided up into the Communist, North Vietnam and South Vietnam under the rule of the Ngo Dinh Diem. TheShow MoreRelatedThe Involvement of the United States in Vietnam Essays1217 Words   |  5 PagesThe Involvement of the United States in Vietnam The single most important factor in understanding the United States involvement in Vietnam is fear. In the years leading to the Vietnam Conflict the United States was immersed in paranoia toward Communist Russia and the communist movement as a whole. This paranoia has its roots in the depression of the nineteen thirties and was fueled by the exploits of men like MacCarthy and other politicians who saw this as an opportunity to further their careersRead MoreUnited States Involvement with Vietnam Essay949 Words   |  4 PagesUnited States Involvement with Vietnam Although there are no specific, reasons as to why the USA became increasingly involved in the war, I can name many different reasons and aspects as to why they did. These reasons all link together in some way. These reasons range from long term to short term, and from financial, to political, and finally to full scale war. The origins of involvement can be traced back to the 19th century when the French had added a huge partRead MoreUnited States Involvement in Vietnam Essay948 Words   |  4 PagesUnited States Involvement in Vietnam Before 1939 Vietnam was a French colony but Vietnam was divided into three areas Tongking in the north, Annam and Cochin China in the south. During World War two the Japanese took control of Vietnam. But a very strong anti-Japanese movement called the Viet Minh emerged whose leader was called Ho Chi Mihn. The Viet Mihn took over the North of the country. But in 1945 the French arrived back in Vietnam wanting their Colony back. TheRead MoreUnited States Involvement in South Vietnam1676 Words   |  7 PagesUnited States Involvement in South Vietnam It is apparent from source A that America was involved in Vietnam to maintain capitalism and to suppress communism. The writer of the source, John F Kennedy, had a high position in the US government and he makes the point that the Americans did not like communism and wanted to stop it spreading. If the red tide of communism overflowed into Vietnam, then Burma, Thailandà ¢Ã¢â€š ¬Ã‚ ¦and Cambodia would be threatened. This shows theRead MoreUnited States Involvement During Vietnam War990 Words   |  4 Pagesconsiderably they has been involvements. For example US involvement in Vietnam war through out the1950s till 1960s. In that incidence united states supported France which was more a democratic side and rejected vietnamese nationalist Ho Chi who was known as a communist supported by Russia, and aided with the cost of the war. In 1964 the congress authorised Johnson the president to take necessary actions to prevent aggression against united states in Vietnam and bombing of Vietnam took place in responseRead MoreThe United States Involvement During The Vietnam War1514 Words   |  7 PagesThe United States involvement in the Vietnam War developed into one of the most brutal, yet necessary wars of The Cold War. Although the war was viewed poorly by most, it helped a weak, crumbling South Vietnam stand up to a strong powerful North Vietnam that was forcing communism on them. President Johnson even stated that â€Å"Our objective is the independence of South Vietnam and its freedom from attack.† The United States wanted to stop an oppressive government and to make sure the world is a saferRead MoreThe United States Involvement During The Vietnam War947 Words   |  4 Pagescontroversial. The United States in the Korean War was criticized, fairly, for its strategy, but the need to defend South Korea was never questioned. In only the Vietnam War was the United States’ very participation criticized. This is such a gigantic change with prior wars that it bears study as to why it happened, and better yet, should have it happened. This paper will discuss the United States’ involvement in the Vietnam War, by asking the simple question, Should have the Untied States’ gotten involvedRead MoreEssay on Reasons for United States Involvement in Vietnam1080 Words   |  5 PagesReasons for United States Involvement in Vietnam In this essay I will be writing about why America got involved in the Vietnam War, between the 1950s to the 1960s. This was a steady and slow process with many deaths all because of communism. It was very costly and bloody. This essay will focus on political reasons, military reasons and economy reasons. Firstly the political reasons. The involvement in Vietnam started off with the cold war, when Russia and AmericaRead MoreEssay on United States Involvement in the Vietnam War769 Words   |  4 PagesUnited States Involvement in the Vietnam War There are many reasons for American intervention in Vietnam whether it is political causes, economic causes or military causes. The Americans want to secure capitalism all over the world and get rid of communism. The French used to run Vietnam in a capitalist manner. After the Second World War France attempted to secure and control Vietnam once more. France refused to recognize the democratic republic of Vietnam that hadRead MoreThe United States Involvement During The Vietnam War1729 Words   |  7 PagesThe United States involvement in Vietnam was the longest war the U.S. has ever took part in and was considered an extended military engagement due to the fact congress never formally declared war with Vietnam (FCNL). The Vietnam War began on November 1, 1955 and lasted for 20 years until April 30, 1975. The war was fought between the communist Northern Vietnamese and the anti-communist Southern Vietnamese after the country was temporarily divided by the Geneva Accords. Americas entering of the Vietnam

Hy Diaries Inc - 913 Words

Case study 3.1: HY DAIRIES, INC. 1. Apply your knowledge of stereotyping and social identity theory to explain what went wrong here. Stereotyping is the process of assigning traits to people on the basis of their membership in a social category. Stereotypes generally have some inaccuracies, some overestimation or underestimation of real differences, and some degree of accuracy. One problem with stereotyping is that stereotypes under certain conditions, such as the degree to which they interact with people in that group. The greatest concern is that stereotyping lays the foundation for prejudice that is unfounded negative emotions toward people belonging to a particular stereotyped group. Stereotyping could aslo be†¦show more content†¦The halo effect is most likely to occur when concrete information about the perceived target is missing or we are not sufficiently motivated to search for it. Instead, we use our general empression of the person to fill on the missing information. Not only that, the primacy effect also occur in this case study that is our tendency to quickly form an opinion of people on the basis of the first information we receive about them. This rapid perceptual organization and intrepretation occurs because we need to make sense of the world around us. The problem is that first impressions is particularly negative first impressions are difficult to change. After categorizing someone, we tend to select subsequent information that supports our first impression and screen out information that opposes that impression. Next, the recency effect that occurs when the most recent information dominates our perceptions. This perceptual bias is most common when people especially those with limited experience are making an evaluation involving complex information. For instance, auditors must digest large volumes of information in their judgements about financial documents and the most recent information received prior to the decision tends to get weighted more heavily than information received at the beginning of the audit.Show MoreRelatedHy Diaries Inc899 Words   |  4 PagesCase study 3.1: HY DAIRIES, INC. 1. Apply your knowledge of stereotyping and social identity theory to explain what went wrong here. Stereotyping is the process of assigning traits to people on the basis of their membership in a social category. Stereotypes generally have some inaccuracies, some overestimation or underestimation of real differences, and some degree of accuracy. One problem with stereotyping is that stereotypes under certain conditions, such as the degree to which theyRead MoreIncome Taxation Solutions Manual 1 300300 Words   |  1202 PagesTaxation, 2013-2014 Ed. Solution to P 4-1 Whether a person is an employee or an independent contractor carrying on business is a question of fact to be judged by the circumstances of each situation. The leading cases are: Sagaz Industries Canada Inc. v 671122 Ontario Ltd., 2001 SCC 59 Wolf v The Queen, 2002 FCA 96 Royal Winnipeg Ballet v. MNR., 2006 FCA 87 Dynamic Industries v. The Queen , 2005 FCA 211 Wiebe Door Services Ltd. v MNR, 2 FC The four basic legal principles that are used to determine

Staffing Orgs. (Dell) Essay Example For Students

Staffing Orgs. (Dell) Essay Dells mission is to be the most successful computer company in the world at delivering the best customer experience in markets we serve. In doing so, Dell will meet customer expectations of:Highest quality Leading technology Competitive pricing Individual and company accountability Best-in-class service and support Flexible customization capability Superior corporate citizenship Financial stability -Dell Mission StatementCompany backgroundDell’s vision of excellence through quality, innovation, pricing, accountability, service and support, customization, corporate citizenship and financial stability is clear. This mission statement is clear and easy to understand. Producing quality work that leads to the achievement of these lofty goals becomes much more complicated than writing a simple mission statement. One thing is clear, the core capabilities of any business stem from the employees that comprise it. With over 36,000 employees, Dell is a member of the rapidly changing and expanding computer technology industry. This industry had achieved enormous growth in the last decade. Dell’s stock rose 29,000 percent in the 1990’s and as of the second quarter in 1999; Dell was tied for first place in the market. Dell faces stiff competition from technology giants such as IBM, Hewlett Packard, and Compaq. With such robust expansion in the technology industry and the economy, it is becoming increasing difficult for companies such as Dell, who experienced a 56 percent growth in workforce in 1999, to fill positions with quality applicants. Dell is currently seeking applicants for positions in sales, corporate finance, engineering, manufacturing, and most especially, information technology. Dell currently hires approximately 2000 employees a quarter. With such rapid growth and expansion the temptation surfaces to simply fill a position with a body. â€Å"Unless you have a good proc ess in place, you run the risk of not always hiring the best people. There can be a tendency to say ‘We need people so badly, a fresh body is better than no body,’† as summed up by Steve Price, vice president of human resources for Dell’s Public and Americas International Group. To avoid this scenario, Dell has created a web-based Organizational Human Resource Planning (OHRP) process. These processes help a business unit focus on and anticipate growth and staffing needs. In addition the OHRP process allows managers to do their own succession planning, identify key jobs, and formulate competency planning and employee development. The OHRP process also tries to pick out qualities new employees will need by analyzing the skills and qualities of current top performers. This program has been highly successful as Dell’s profitability increased 59 percent in the same period that the workforce grew by 56 percent. Analysis of current recruiting practicesDellà ¢â‚¬â„¢s rapid growth and expansion requires recruiting processes to seek out and retain large numbers of qualified applicants. Dell begins its on campus recruitment at selected schools in the fall. The on campus recruitment takes place primarily at schools in the midwest, (Big 10), and southeast, (ACC). Dell typically makes three on campus visits to selected schools and when possible spreads these visits out over the term of the recruitment process. First round interviews take place on campus and prospects are notified with 48 hours if they are selected for a second interview. All second round interviews are conducted at Dell’s headquarters in Austin, Texas. Prospects are typically notified within 48 hours if Dell intends to offer them a position. Applicants who attend schools where Dell does not conduct on campus recruiting may apply on Dells website. Applicants submit a cover letter and resume to the website. Resumes and cover letters are then entered into a database where they are looked over by a Dell recruiter. Acceptable applicants are then contacted via phone for and initial interview. Applicants will be notified within 48 hours if a second interview is requested. Again all second round interviews are conducted in Austin and applicants that Dell intends to hire are notified within 48 hours. Either recruiting specialists or rotational recruiters who come from specific departments, such as the IT department, generally conduct interviews. Specialists from specific departments are generally used in time of peak hiring demand. These specialists are able to use their knowledge and experience to give a unique prospective, as they are the ones who are actually doing the critical jobs. Dell recruiters expect that interviewees have knowledge of the company and the industry in which they compete. All the information applicants is available on the Dell website and prospects are strongly encouraged to look this information over. Dell uses a competency based interviewing process. Interviewees are asked to draw on past personal experiences and comment on how the situation was handled and what was taken away from the experience. Dell feels that this allows interviewers to get a good feel for the individuals fit to the jobs required competencies. Dell looks for individuals who posses strong internet and computing skills. They look for individuals who are self-motivated and can thrive in a fast paced, results oriented environment. Dell has a very relaxed structure and very few concrete policies or ways of doing things. Some individuals to not work well in this setting and the interview process seeks to week those candidates out. Dell attempts to retain the best personnel in the industry by offering industry competitive compensation and perks. Compensation includes: Industry competitive salary, lucrative health benefits packages, 401k programs, profit sharing and bonuses, stock purchase plans and continuing education. Some of the perks of wo rking for Dell include: On-site health clubs, employee deals on computers, and services to help them manage some of the chores in their personal lives. All of these perks are intended to make it easier for the individuals to concentrate on their role at Dell. .u6bce63c6b22aeb70606fb20695fc43eb , .u6bce63c6b22aeb70606fb20695fc43eb .postImageUrl , .u6bce63c6b22aeb70606fb20695fc43eb .centered-text-area { min-height: 80px; position: relative; } .u6bce63c6b22aeb70606fb20695fc43eb , .u6bce63c6b22aeb70606fb20695fc43eb:hover , .u6bce63c6b22aeb70606fb20695fc43eb:visited , .u6bce63c6b22aeb70606fb20695fc43eb:active { border:0!important; } .u6bce63c6b22aeb70606fb20695fc43eb .clearfix:after { content: ""; display: table; clear: both; } .u6bce63c6b22aeb70606fb20695fc43eb { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6bce63c6b22aeb70606fb20695fc43eb:active , .u6bce63c6b22aeb70606fb20695fc43eb:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6bce63c6b22aeb70606fb20695fc43eb .centered-text-area { width: 100%; position: relative ; } .u6bce63c6b22aeb70606fb20695fc43eb .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6bce63c6b22aeb70606fb20695fc43eb .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6bce63c6b22aeb70606fb20695fc43eb .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6bce63c6b22aeb70606fb20695fc43eb:hover .ctaButton { background-color: #34495E!important; } .u6bce63c6b22aeb70606fb20695fc43eb .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6bce63c6b22aeb70606fb20695fc43eb .u6bce63c6b22aeb70606fb20695fc43eb-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6bce63c6b22aeb70606fb20695fc43eb:after { content: ""; display: block; clear: both; } READ: Therapies Methods EssayDell feels that workforce diversity is crucial to the success of the company. They feel that diversity is more than just a catch phrase or the right thing to do. They feel that true workforce diversity is a business strategy that fosters creativity and innovation. Dell actively recruits at many culturally sponsored job fares and events. Through this attitude and these policies, Dell has been successful in creating a diverse workforce, and a strong corporate culture. Recommendations Throughout the last decade, Dell has experienced staggering growth in the computer industry. They have emerged from an 18-employee basement operation to the leading suppli er of computers in the world. During this time of rapid expansion, Dell has maintained a quality workforce that has made great strides in becoming the company envisioned my Michael Dell. While past recruiting practices have been largely successful, I feel specific areas are open for improvement. It is my recommendation that Dell expand its on campus recruiting efforts to include more schools in the United States, and abroad. I advise that Dell should launch an on campus advertising campaign to promote recruitment through their website for schools without scheduled campus visits. Lastly, I recommend that Dell increase its use of rotational recruiters to provide a better prospective on interviewing. To meet anticipated demand, I feel that Dell should increase the number of prospects by increasing the number of schools it visits. Recruiting efforts are largely focused on midwestern and southeastern schools, primarily Big 10 and ACC schools. I feel that the company should branch out and extend on campus visits across the country to include Big 12 and Pac 10 schools. These schools are untapped resources for prospective employees. To promote this expansion without dramatically increasing costs, I recommend that Dell cut the number of on campus visits of selected schools from three to two. I feel that this provides adequate exposure to these markets while allowing staff to visit more schools. In addition to expanding on campus recruiting in the United States, I feel that Dell should expand its recruiting efforts to major universities abroad. Dell feels that diversity is a major competitive advantage that fosters new ideas. I feel that this diversity can be vastly improved by overseas recruiting. I recommend that Dell expand its recruiting efforts to areas such as Europe, India and South East Asia. In addition to gaining exposure through broadening on campus visits, I recommend that Dell launch an on campus advertising program promoting recruitment through the company website. Simple advertising techniques to increase knowledge of the web presence could include: Contacting on campus job placement offices and providing them with company information and web instructions, on campus distribution of flyers and posters to be places on or around commonly read bulletin boards or boards with job information. Some advertising could be done in school newspapers and magazines as well. I feel that increasing web-recruitment awareness is the most important aspect of my plan to increase correspondence with eligible applicants. To attract and retain eligible applicants, Dell should broaden it use of a rotational recruiting staff. A rotational recruiting staff places individuals in industry fields in the recruiting market. This provides prospective applicants with insight on the actual requirem ents and demands of the job, reducing turnover and increasing job fit. For Dell to continue as a leader in the rapidly expanding technology industry, they will have to maintain their recruiting advantage. I feel that the recommendations presented in this paper will keep Dell at the forefront of the technology industry. Business Reports

Tuesday, May 5, 2020

Gender In Magazine Advertisements free essay sample

Sociologists conduct various types of research in order to study human societies. Depending on the purpose of the research, either qualitative (non-numerical) or quantitative (numerical) research may be more beneficial. Researchers may also use field research in order to see the events as they actually occur or use unobtrusive research of social behavior that people create or leave behind. Content analysis is a form of unobtrusive research that studies documented commercials, such as magazine advertisements. The research conducted in our study required the use of content analysis because the purpose of the study was to look at how gender roles are portrayed within various magazine advertisements. Advertisements have enhanced societies’’ perception of stereotypes and social norms. Advertisements have allowed society to single out outliers that do not fit into their respective stereotypes or follow the expected social norm. The advertisements from various magazines are targeted at different audiences, which were then categorized into four major themes in order to depict the perceived differences between male and female gender roles in American society. Background/Literature Review: Every day, society is bombarded by a slew of advertisements to attract the eye and sell the perfect product. Graphic Designers, Commercial Advertisers, Posters, Magazines etc. are tirelessly edited and revised to sell to the consumer in such a way that makes the product almost possible to resist. However, what methods are being used to help subconsciously persuade each individual? Could the same stereotypical roles that we learned in grade school as discriminatory, sexist, and just plain out wrong be presented in such a way that makes a product appealing to the common consumer? It is important to discuss the fact of how gender roles may be used in any form of advertisement to sell a product and how these subliminal persuasions may alter our view of men and women’s role in society. If exposed to enough sexist media, society may adapt norms that would further stereotype men and women and place sanctions on those that don’t follow them to the letter. In this particular segment of sociological research, it is important to address the issue of how social roles are depicted and demonstrated through the media. In particular, entertainment means such as magazines. The magazine by Barbara B. Stern, particularly talks about the role of gender versus multicultural affairs. What can be derive from this is an image of the broader scope in which media in the past and present, has chosen and portrayed the subject of gender in a rather repressive manner; most often and usually directed towards women. What has been discovered was there are two relationships to be found: the time of which the articles are written and the social infrastructure of society back in the particular era and the culture it’s brought about within. From what is seen in the first article, there exists a correlation between the history and the tone, as well as its social implications, in terms of impact it has brought upon the youths of its generation. For example, â€Å"the focus has shifted from interest in commonalities among women and differences from men to differences between various groups of women† (Stern 1). From what we see here is in other words, is a historical shift from gender dispute to disputes within gender groups. Instead of comparing how men are different to women, we began take a look at how women are different from each other. In a following excerpt, it is also mentioned that if we take a look, again at the historical context of the article: we see that most scholars, writers and journalists were educated men, since women weren’t trained as professionals in education, but as an item which did not require necessary teachings. Additionally, the majority of literature from the past which focuses on women talks about how they were not only socially oppressed, but limited within the confinements of â€Å"wife, mother, sex object and housekeeper – whereas men were found to be free to roam everywhere else. The point of view that governed the production of the images was so automatically male-dominant that women were seen through men’s eyes as generic females who behaved in stereotypical ways† (Stern 2). Contrasting the first excerpt, the second article focuses on the effects of portrayal of women through the eyes of modern society. Stern devised a critique against the social ideology of the representation of women as what she might classify as the ‘lone woman’ of which she provides an example of something as simple as a water commercial, has subliminal messages and intentions which robs a woman of her identity and self-concepts by making the woman in the advertisement seem weak and requires the company of a figure which can protect her – requiring the physique of a man. â€Å"the stereotypic character traits attributed to women have shifted from weak and dependent to strong and autonomous† (Stern 34) Nowadays we move away from the concepts and ideologies from the past and focus on rebuilding what it means to be a ‘woman’ in society, from the depiction what society might consider as the ‘average woman’ into becoming a being which can and is capable of achieving. â€Å"Women of this era are trained for growth and change; they are encouraged to develop wings, not roots† (Stern 34) While on the topic of men, the common stereotype of male superiority constantly reaffirms itself through advertisements. Men usually report positive attitude towards sexual ads while women have a more negative reaction towards explicit sexual content within advertising; men are portrayed as having positive attitudes towards casual and recreational sex, whereas women value the emotional intimacy and commitment that can surround a sexual relationship (Dahl, 2009:215). Dahl conducted four experiments that looked into different methods on how to improve women’s views on sexual advertisements and compared those results against men’s views of the same advertisement. The research focused on reactions to sex-based ads under constrained processing conditions. Researchers found that women’s attitudes toward sexual advertisements improved once the advertised product was a gift from a man to a woman, but men’s attitudes declined toward the gift advertisement. Women that are primed with the notion of a committed relationship responded with a better attitude towards the sexual advertisement when compared to women who were primed with the idea of an uncommitted relationship. The study found that the direction of the transfer of gift matters to women because when the sexual advertisement depicts a woman giving a man a gift there was no influence on women’s attitudes in general. Women view sexual ads with better attitudes after a task that aroused notions of men expressing commitment as compared to an expression of couple’s devotion. The perception within society is that women are usually more likely to verbally and nonverbally express their emotional states than men, while males are usually reluctant to disclose intimate feelings due to what they believe is socially  appropriate or desirable. Males are able to express their feelings more freely in private because social approval or disapproval doesn’t exist. Males and females differ systematically in the social desirability of low-agency emotional expression, but may not differ in terms of felt emotions (Fisher, 2005: 852). The first study used the mean score for viewing pleasure (participants were asked to answer how they felt while watching the advertisement) and attitude toward the ad (the participants were asked how they would rate the ad). Participants were shown one low-agency ad as well as one high-agency ad and were either alone or with one other participant (gender independent). Females had the same viewing pleasure as well as attitude regardless if they watched the ad alone or with a friend. Social context only affected males when they watched a low-agency ad in the presence of another male. The second study used a third variable, agency appraisals (unauthoritive, powerless, or unaggressive) as well as the two variables from the first study. The study found that there were significant differences when males indicated stronger appraisals in public when compared to private viewing context. While advertisements promote males to be against public display of intimate feelings and women overly vulnerable to attachment, the media may also have subliminally created a favoritism of sexist products. Studies conducted by Maria Michelle Morrison and David R. Shaffer of the University of Georgia show that even though participants say they favor unbiased advertisements, men and women usually are persuaded more easily by sexist roles such as women sweeping or an authoritative male voice in car commercials (Morrison and Shaffer: 267). When asked why participants unknowingly chose sexist advertisements, common responses were that the ads felt relatable and more convincing. This bias helps shows that men and women generally relate more to advertisements that fit their description. Another study conducted by Stephen J. Gould of Rutgers University shows self-consciousness traits and advertising responses across a sample of adult Americans (Gould: 215). Gould’s study, through the use of TV advertisements, showed that younger people, primarily females about public appearance and social acceptance of looks, were more self-conscious than older people because of advertisements such as body modifications (Gould: 221). Gould summarized that women â€Å"orchestrate their roles in our society with greater attention both to themselves as social objects and to external cues, such as advertising, that address their needs in those roles† (Gould: 223). What is important to take away from Gould’s experiment is how television advertisement negatively affects younger women’s confidence through the use of photo alteration and over sexualizaton of females. What is most detrimental to society in terms of sexist advertisements are advertisements with children in mind. Gender role portrayals in advertising are influential in society because they perpetuate stereotypes and can present behavioral norms for males and females. In this particular study H. -J. Paek, M. R. Nelson, and A. M. Vilela examined 2,608 prime-time television commercials in Brazil, Canada, China, Germany, South Korea, Thailand, and the U. S. to compare the gender and occupation of the prominent character and the gender of the voice over(Paek:2010:192). They analyzed cultural masculinity, country level gender-related development index, and product type according to the gender of the typical product user. Results revealed that cultural and country factors predicted the gender of the voice-over only whereas product type consistently conformed to the gender of the prominent character (Paek: 2010:192). Overall, women in ads are still idealized and stereotyped as being dependent on men, physically beautiful and perfect, and unintelligent or irrational (Paek:2010:204). S. G. Kahlenberg and M. M. Hein conducted a content analysis in toy commercials airing after school on Nickelodeon to examine gender-role stereotypes in October 2004. They viewed 455 toy commercials, which were analyzed for the type of toy, number of identifiable girls and boys, gender portrayal, gender orientation, age of children, type of interaction, setting, and color of setting. Its purpose was to determine whether toy commercials promulgate traditional gender-role stereotypes to children who are in the formative stages of developing gender schemas, identities, and values(Hein:2009:830). They wanted to show that through the socialization process and long-term exposure to television commercials, that the children are acculturated to develop a preference for toys that are designed, packages, and marketed corresponding to their masculine and feminine identities (Hein:2009:83). The toys themselves were fairly gender-typed, with females portrayed in slightly more limited settings, interactions, and color palettes when compared to males. Thus, through the use of toys, gender youths are promoted to more stereotypical roles such as housework (females) and action (males). Advertisements can affect all different parts of society and can influence it as a whole in an innumerable amount of ways. Considering gender, advertisements have created a major stereotype that women and men have set roles in society and must stick to them. Whether it be a woman’s beauty that affects society or how children grow up with preconvieved notions that one gender is superior to the other, advertisements can be correlated to things such as gender pay gaps or predominately male societies. It is important to point out these flaws in any given part of society, especially something as big as social media, so that it can be corrected in the future to create a more equal society that doesn’t base success and achievement on genders. Data/Methods: Content analysis will be the method that is used in order to understand how magazines portray male and female gender roles by using qualitative data as well as unobtrusive research. The data that is collected will be qualitative because the advertisements within the magazines is nonnumeric information that is describing people, roles, actions, or some event in social life (Newman 2013:37). Content analysis is one of a few types of unobtrusive research, which is a type of examination of data or evidence of social behavior that society leaves behind and the examiner as no contact with the people. Content analysis specifically looks at documented communications such as books, magazines, speeches, poems, television commercials, and social media (Newman 2013:41). Our study uses content analysis because the advertisements that are collected from the various magazines will be targeting different gender roles. This will allow for an analysis of gender roles within the different magazines and can be considered content analysis because no contact with any people is necessary. There are many advantages in using content analysis to provide analysis of gender roles within magazine advertisements. Content analysis is a qualitative form of research, which doesn’t require the researcher to analyze numbers. This type of analysis is useful in our study because it provides insight into how American society views gender roles through language and depictions of advertisements. Depending on the intended audience of the magazine viewer, the advertisements within the magazine will be intended to depict gender roles for the intended audience. An advantage of qualitative research is that it uses subjective information and allows for the data that is collected to be interpreted into themes or categories (Key:1998). Even though content analysis seems to be a perfect type of research for our particular study of gender roles within advertisements of magazines, there are some disadvantages or information that this research method may leave out. There is increased error within content analysis due to the various amounts of perception of the data being analyzed. Within our own study the perception of the meaning of an advertisement may differ from the producer of the advertisements to the researchers. Not every person can view the same image with the same meaning of gender roles that is attempting to be portrayed. There are times when the researcher may not get the same meaning from an image that the producer had intended. Another major disadvantage of content analysis is the difficulty of determining whether the conclusions follow from the data or are they explainable due to some other phenomenon. Our research is based on the generalized conclusions of the group’s portrayal of certain magazine advertisements. The themes of the advertisements that were chosen by the groups must be reliable and defined accurately, in order to measure the idea correctly. A major flaw within content analysis is when the study lacks the stability to categorize the same data the same way over a period of time. Qualitative research is usually slower for the researcher to analyze than analyzing quantitative research, especially if the research is collected by someone else (such as census data). Findings: Based on the information and the example advertisements, it is easily seen how media portrays gender differences in a negative way. The graphs provided (Appendix 2), have shown how women are constantly dehumanized and overly sexualized in most ads. In general, men are portrayed as strong, powerful; dominate forces due in part by their intimidating stance, muscular strength, and performing actions that usually require physical structure and prowess. Women on the other hand are portrayed as meager, vulnerable, and unable to have a commanding presence in the advertisements. Advertisements provided also sell their product through sexual activity. Not only is it used to attract the eye, but it also creates an idea that intimate sexual moments are allowed to become less personal and more about business. What is even more interesting are the certain objects portrayed in the advertisements. For instance, Amazon. com has an advertisement for a stylish purse. Under its fashion catalog the advertisement states Smart is Beautiful. Clearly this advertisement puts women at a lower scale then they deserve, stating that for a women to be smart, they must have fashionable items rather than any intelligence. Another advertisement is a phone case for Apple Devices. The case and phone are outlined with many stereotypical images of male in media such as a male construction worker with a jack saw, women in sunbathing in a bikini, and a man racing a jet ski. The advertisements outline also resembles that of an explosion with all these images coming out of it. One ad that encompasses both male superiority and woman vulnerability seen in most ads is created by Old Spice. The image shown is a man sweeping a woman off her feet while holding several shampoo bottles. Unfortunately, this advertisement shows how society has already accepted this as a common type of advertisement. Due to the acceptance of this, the dehumanization and over-sexualization of human beings in advertisements is now seen as humorous. Additionally, this shows that women are merely objects of a mans interest and can be taken simply by just the smell of his cologne. Conclusion: The study our group conducted on gender and advertising creates a series of dilemmas we can inherently use as a reflection upon its sociological importance. As mentioned, we have presented an array of themes which talks about gender stereotypes and social norms that are portrayed in the media, and its primary prejudicial effects upon women in society. Thus, we must make the necessary correlations which form a coherent understanding between these two interdependent variables. With a brief introduction, it is discussed in Jean Kilbourne’s documentary, Killing Me Softly 4 about the harmful effects of gender and advertising upon the social concept and breach of the question of gender identity as reflected in the means of today’s society: What does it mean to be a woman? In our modern day society, women are constantly bombarded with the ideals and concepts of beauty and being constantly reminded that they are always less than perfect. Society has created an ideal image and figure to achieve, which has affected the modern conception of physical fitness to an extent that makes it nearly impossible to achieve such an ideal model of beauty. Most of the issues that society has created have revolved around the saying, â€Å"your worth is dependent from how you look†. Women are constantly told that they have to be slim, otherwise they are not socially accepted or worthy as an individual, which looks after their own well-being. Consequences of such may include many forms of differing negative sanctions if one does not pursue such unhealthy obsessions with thinness as reflected in the magazines. This in turn, creates an atmosphere where women are portrayed as vulnerable, passive, and silenced through other forms of social repression that ultimately leads to depression, eating disorders, and low self-esteem. Intersectionality is used to describe variables which affect an individual’s subjective perspective upon the world and is often brought up by the conflict perspective through gender stereotypes in communities. The effects of advertising has severely affected the image and way we identify women nowadays, causing new forms of prejudices, thoughts and incentives, discrimination, and taking action upon the prejudice against women who do not fulfill the criteria of the model woman. This could lead to disastrous results as repeated practices eventually turn into forms of institutional sexism in the past, where practices, customs and laws were established that systematically reflect and product gender inequalities in society. The advertisements that were used within our study further confirmed social norms that exist within American society. Norms are culturally defined rules of conduct (Newman 2013:20). Individuals within society are expected to follow norms and causing a norm violation can lead to unusual looks, gestures, or appearances from nearby observing individuals. When a social norm is broken, there will be negative sanctions (reactions) from other individuals within the society. Norms relate heavily to culture because society believes that all members know their expected social norms and will abide by them. The social norms within American society are constantly being reinforced to the citizens through television, magazine, billboard, and other types of advertisements. The advertisements found within the study correlated with American society’s view of gender social norms because women are constantly being portrayed as submissive, meager, vulnerable, and unable to have a commanding presence. On the other hand, advertisements are consistently portraying men as muscular, strong, powerful, and performing actions that usually require physical structure and prowess. Individuals within society whom do not abide by the expected gender social norms are considered outliers. Individuals who are outliers have a greater risk of receiving negative sanctions from other individuals. A sanction is a direct social response to some behavior; a negative sanction is one that punishes or otherwise discourages violations of social norms and symbolically reinforces the culture’s values and morals (Newman 2013:54). The gender social norms that are expected from both men and women are constantly being reinforced through advertisements in order for men and women to clearly understand what behavior will and will not be accepted by the rest of society. One of the biggest issues within American society that continues to remain a problem is gender inequality. â€Å"Sexism is a system of beliefs that asserts the inferiority of one sex and justifies gender-based inequality† (Newman 2013:198). Advertisements are constantly reinforcing sexism because many advertisements objectify women in various ways. Martha Nussbaum claims that there are six typical ways in which advertisements will objectify women. Studies have shown that objectification of women in advertisements has led to an increase in violence from men towards women, which in the end advertisements help promote sexism by depicting men as being more superior to women. Ultimately, we believe that despite all the changes we have observed to bring drastic changes to the image of women in society, it is always important to remember that as mentioned in Killing Me Softly, that we shouldn’t underestimate the power of advertisement and its effects, because it can’t be ignored out of sheer will, because it is an ongoing unconscious process. It creates an unhealthy environment sets a certain degree of distortion within the natural image of men and women. General ideologies will begin to change within a matter of time because of the perceptions we are constantly bombarded with and reminded by every day. This not only leads to sexual repression, but is also known to be the cause of global widespread of violence activity since the exposure of advertising. What we must focus on is to begin to pay attention to the recognizable problems, and begin to change the environment in order to change the attitude.