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Thursday, December 20, 2018

'Hbc: from Fur to Fendi\r'

'1. Describe at least tercet strategies used by HBC previous to its sale to Zucker and NRDC. 3 different strategies used by HBC prior to its sale to Zucker and NRDC are:Creating a mod rewards program that would forgo customers to receive rewards based on the purchases they made. This system would because induce customer to buy to a greater extent products and accordingly receive some crystalize of compensation for it.Next scheme which they had used but did non fare as well was kn take in as â€Å"reduced focalization on tall discounts”. azoic in 2001, it essay to reinvent itself with a more fashionable image.The concluding strategy was to provide customers with online shopping. This would throw everyplaceboard customers to view and purchase products in the comfort of their own home2. Describe at least three strategies HBC adoptive since the sale. Different strategies HBC has adoptive since the sale were to:1) The first strategy was to tension on retracting customers by dropping over 60% of its causality instigants2) Another strategy was to relaunch the â€Å" live”, a too-generous VIP rooms at one of its Toronto locations, with high- closing designers such as Armani, Ungaro, and Chanel3) HBC also give way the authoritative haunt for the 2010 Olympics in Vancouver. They had become the official outfitter of the Canadian Olympics group and the only supplier of whatever Olympic trade name merchandise3. Categorize the above strategies in to either business- or corporate-level strategiesBusiness Strategies:Giving customers Online ShoppingStarting a rewards programA focus on retracting customers by dropping over 60% of its former brandsCorporate Strategies: bring down focus on steep discountsThey relauched the â€Å"Room”, a plush VIP suite with high end designersBecame official outfitter of the Canadian Olympics squad and the only provider of any Olympic brand merchandiseReferencesSchermerhorn Jr. , John, and Barr y Wright.Management encourage Canadian Edition . 2nd. Mississauga: Wiley, 2011. Print.\r\nHbc: from Fur to Fendi\r\n1. Describe at least three strategies used by HBC prior to its sale to Zucker and NRDC. 3 different strategies used by HBC prior to its sale to Zucker and NRDC are:Creating a new rewards program that would allow customers to receive rewards based on the purchases they made. This strategy would then induce customer to buy more products and then receive some sort of compensation for it.Next strategy which they had used but did not fare as well was known as â€Å"reduced focus on steep discounts”. Early in 2001, it tried to reinvent itself with a more fashionable image.The final strategy was to provide customers with online shopping. This would allow customers to view and purchase products in the comfort of their own home2. Describe at least three strategies HBC adopted since the sale. Different strategies HBC has adopted since the sale were to:1) The first str ategy was to focus on retracting customers by dropping over 60% of its former brands2) Another strategy was to relaunch the â€Å"Room”, a plush VIP suite at one of its Toronto locations, with high-end designers such as Armani, Ungaro, and Chanel3) HBC also become the official sponsor for the 2010 Olympics in Vancouver. They had become the official outfitter of the Canadian Olympics team and the only provider of any Olympic brand merchandise3. Categorize the above strategies in to either business- or corporate-level strategiesBusiness Strategies:Giving customers Online ShoppingStarting a rewards programA focus on retracting customers by dropping over 60% of its former brandsCorporate Strategies:Reduced focus on steep discountsThey relauched the â€Å"Room”, a plush VIP suite with high end designersBecame official outfitter of the Canadian Olympics team and the only provider of any Olympic brand merchandiseReferencesSchermerhorn Jr. , John, and Barry Wright.Management S econd Canadian Edition . 2nd. Mississauga: Wiley, 2011. Print.\r\n'

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